This week we were doing a design project using inDesign, and Photoshop. We wanted to reverse engineer an ad and explain the different aspects of what is going on. I chose an ad from monster energy drink.
The new ad was trying to build upon the message of the first ad. I wanted to show an image of a man becoming a beast. I did my best to match the font style. The target of my audience was millennial men ages 18-32, the reason I chose them is because they are the ones who are going to be drinking Monster Energy drinks. Overall I think it came together pretty well and I was happy with how it turned out.